The Power Rangers franchise is the brainchild of Haim Saban, creator and producer of the “Mighty Morphin Power Rangers” TV show that launched in 1993 and quickly became the most-watched children's television program in the U.S. The series, currently in its 24th season with “Power Rangers Ninja Steel,” remains the longest running kids live-action series in TV history. The iconic show follows the adventures of a group of ordinary teens who morph into superheroes to save the world from evil. In partnership with Lionsgate, 2017’s feature film “Saban’s Power Rangers” premiered in theatres worldwide. In 2018, Power Rangers will celebrate another huge milestone with the brand’s 25th anniversary.
POWERED UP PRODUCTS
Bandai has served as global master toy licensee for Power Rangers since the series launch in the 90s. Each year, Bandai develops a new toy line with the current TV series. Their extensive range of action figures, vehicles, Megazords and role-play items have become a mainstay at toy retailers worldwide. Additionally, Power Rangers has product in a range of other categories including apparel, costumes, party goods, games & apps, and more.
Power Rangers 25th Anniversary
To commemorate 25 powerful years, Saban’s Power Rangers’ anniversary campaign, "You’ve Got the Power”, will encourage, enable and empower children and adults to unleash their inner superhero. In 2018, Power Rangers will unveil never-before seen content, partnerships, and interactive programs that embody the core pillars of the Power Rangers brand: friendship, inclusivity, diversity and teamwork. Additionally, Saban Brands will celebrate the brand’s anniversary date, August 28, 2018, in morphinominal fashion.