|An Affiliate of Saban Capital Group|
Director, International Licensing and Marketing
As the Director, International Marketing & Licensing, Amber Sheppo manages Saban Brands' global network of licensing agents and spearheads international marketing initiatives. In this role, she is tasked with developing strategies for growth, evaluating all licensing deals, working with global broadcast partners and executing region specific brand marketing. Amber has been working in the kids and family entertainment & consumer products industry for the past decade. Prior to Saban Brands, Sheppo had been lending her talents to Cookie Jar Entertainment, most recently as their Director of Marketing. There she worked with one of the largest children's programming libraries in the world that included such popular titles as Caillou, Strawberry Shortcake, Johnny Test, Inspector Gadget and Arthur. Sheppo previously spent nearly four years at Nelvana Entertainment as a Director of Development and Sales Executive working with such iconic brands as Babar, Beyblade, Franklin and Max & Ruby. She got her start in the industry at Kids' WB! where she worked on programming and scheduling strategy for such popular hits as Pokemon, Batman Beyond, Pinky & The Brain and Jackie Chan Adventures.